The one bias to rule them all: Proximity Bias

Biases are good. Shoot me for saying that but deep inside, you know it’s true. The brain creates shortcuts (read biases/heuristics) for a reason. Some of these shortcuts are consciously wired in, some unconsciously learnt over time and some thrown in by the environment we grow up in. Are all biases good, no; but are … Continue reading The one bias to rule them all: Proximity Bias