Creative Destruction: The key to innovation  

My father often jokes that he and I live better lives than Queen Victoria did. At first glance, this comparison seems absurd - after all, she ruled the world's most powerful empire of her time. Yet, while Her Majesty commanded vast resources and armies, she lacked what we consider basic amenities today: no temperature control … Continue reading Creative Destruction: The key to innovation  

The one metric to rule them all: Customer Effort Score

Launching a new product or service requires tremendous effort in defining the problem, crafting a solution, exploring alternates, and measuring impact. Yet it isn’t rare when despite having found a high impact solution to the problem, we find low adoption. This holds true for not only new launches but also any modifications to existing products … Continue reading The one metric to rule them all: Customer Effort Score