A few weeks ago I wrote about my disagreement with referring to the business teams we support as our customers. This isn’t a widely accepted thought and today I will take my argument a step further by attributing the poor design of our HR interventions to this reference. Sounds contrary to popular belief, doesn’t it? We have been conditioned to believe that viewing our business as ‘customers’ will lead to better service. But it doesn’t.
Tag: branding
31 day challenge: Build a Brand
If there was ever a debate on whether performance is the only factor for success, I am sure it would be rather one sided. There are a number of factors that determine how quickly a person rises up the ladder including the very controversial ‘flattery’. One such important factor is having a distinct personal brand … Continue reading 31 day challenge: Build a Brand
A-Z of HRBP #B: Branding (Part 1)
If you know me, you know that this is one area I am obsessed it. B couldn’t possibly stand for anything else. I have talked incessantly about branding both here and other places. However, this time I am not going to talk about branding your company, your events, teams, programs or the like. This post … Continue reading A-Z of HRBP #B: Branding (Part 1)